Just Keeps Getting Better!

Back in 1971, Barbara started our company with a simple plan - to make natural food taste great. Her commitment to wholesome ingredients -- free of artificial flavors, preservatives or additives -- are the principles we live by today. We believe your family deserves nothing less than great tasting, naturally healthy food.

Honey, almonds, and whole oats are toasted to crunchy perfection for a bowlful of goodness.

Healthy Living, Naturally

Honey is the original natural sweetener, packed with vitamins and minerals. Each nutty whole grain bowlful of hole 'n oats offers loving benefits to your family like 27% of your daily whole grain needs and a good source of calcium and iron. Ah, isn't that sweet?

Giving Back

We believe it is our social responsibility to support community causes that align with our values. That's why we created Barbara's for a Brighter Future nearly 20 years ago. With the support of our employees, we actively engage in projects that champion people, environment, and wildlife. From the Organic Teaching Garden to Project Puffin, we strive to make a difference.

Dietary Features

• Certified Organic
• 13g Whole Grains per Serving is 27% of your Daily Whole Grain Needs
• Low Sodium
• Good Source of Calcium and Iron
• Heart Healthy
• Low Fat
• 0g Trans Fat per Serving
• Cholesterol Free
• No Artificial Flavors, Additives or Preservatives
• Vegetarian
• Kosher