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Black is the New Black
Boldy Black Coloflage™ Shampoo shows off deep tones and exquisite mystery for long-lasting and super sleek shine, naturally. A brillians berry-cocktail of Blackberry and Boysenberry along with Licorice extract synergistically combine with other powerful ingredients to explore lowlights and black dark-hari highlights to the surface.
Protect. Condition. Defend. Renew.
Protect: Exclusive UV fade-resistant system shields hair, maintaining color vibrancy and integrity
Condition: Nourishing, antioxidant-powered conditioners shields against color wash-out
Defend: Exclusive sealants smooth frizz and static while also defending hair against thermal damage
Renew: Enriched color-lockers rebuild strength in rough, porous hair to make hair 'new'
Eco Chic Technology: The elements of earth, wind, fire and water represent a unique combination of certified organic botanicals and incredible style.