Why Set & Save?
Just click "Add to Set & Save" when placing items in your cart.
In our early years, we relied on creativity to get our mac & cheese into as many hands as possible.
Opportunities came with events such as the Boom Box Parade in Willimantic, Connecticut. As a clever alternative to a marching band, everyone marched with their own boom box volume turned way up. We piled cases of Annie's into my husband's truck and joined the fire trucks, floats, and marchers parading down Main Street. The truck was covered with Annie's magnets, and we tossed them into the crowd. We ran back and forth, handing out boxes of Anne's. "Try it," we said, "and if you like it, tell a friend."
The Boom Box Parade has grown in popularity over the past two decades. And, so has Annie's. A constant for me are the connections I make with our customers - they are as meaningful now as they were 20 years ago.
Bye for now.