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King Arthur Flour dedicated to the pure joy of baking®
Trust King Arthur® Flour for Consistent Results
When you care enough to bake from scratch, you want great results. That's why millions of people choose King Arthur Flour. Flour is the most important ingredient in your baking. Be certain your flour perform as perfectly every time - choose King Arthur brand Organic All-Purpose, Bread, Whole Wheat, and White Whole Wheat flours.
White Whole Wheat Flour is milled from white kernels. It packs all the nutrition of whole wheat but is milder in flavor and lighter in color. So you can use it in recipes where you wouldn't expect whole wheat. Try substituting it for half the white flour in your recipes or use in any recipe calling for whole wheat flour.
bread • cakes and cupcakes • cookies • pie