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In mixing bowl or food-safe container, combine cranberries, orange peel, orange juice and rum. Cover and refrigerate at least 24 hours.
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Preheat oven to 325 degrees F. Lightly grease 8x4-inch loaf pan with coconut oil.
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Into fresh bowl, drain soaked cranberries and orange peel, reserving rum and orange juice liquid for later use.
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In large mixing bowl, whisk together eggs, water and oil.
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Add baking mix; whisk until well blended.
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Fold in chopped pecans and soaked fruit, reserving about 1/4 cup.
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Into loaf pan, pour batter and smooth into even layer.
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Add reserved fruits and pecans on top.
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Bake 30 minutes. After 30 minutes, loosely cover pan with aluminum foil and bake for additional 35 minutes.
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While cake is still hot from oven, brush with 1 tablespoon of reserved rum and orange juice mixture. Let cool 10 minutes.
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Remove cake from pan, invert and brush entire cake with additional 2 to 4 tablespoons of rum-orange juice mixture. Let cool completely.
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When cool, wrap loaf with aluminum foil and refrigerate at least 2 hours.