Let’s face it, the term ‘GMO’ is all over the place, and likely it’s here to stay. Everyone seems to be talking about GMOs or genetically modified organisms. GMOs, of course, are those plants or animals created in a laboratory through genetic engineering. In this experimental process, DNA from one organism is injected into another organism, creating new combinations of plant, animal, bacterial and viral genes that cannot occur in nature or through traditional breeding.
What’s especially interesting for consumers is that GMOs don’t just live in laboratories. Genetically modified organisms are approved for commercial production and used in many kinds of foods, condiments, beverages and even some supplements. In addition, we don’t know the long-term impact of cultivating and consuming GMOs. Many consumers are demanding that GMO products be labeled, so they can make informed choices when shopping. Currently though, there’s no federally mandated labeling law to help you to identify products that contain GMOs.
Make the Non-GMO Choice!
Enter the Non-GMO Project, and their ongoing work to educate consumers on avoiding GMOs. The Non-GMO Project verification program follows a rigorous standard to identify products sourced following best practices for GMO avoidance. You can tell a product has met this standard if the Non-GMO Project Verified seal is on the package—it features the near-endangered monarch butterfly.
At New Chapter®, we firmly believe in your right to know what’s in your food and in your supplements. New Chapter is committed to using non-GMO ingredients whenever possible, as part of our overall mission to support an organic, non-GMO future. New Chapter goes to great lengths to source these ingredients, including:
- Organic green tea from China, one of the 10 pure herbs in Zyflamend™ Whole Body
- Highest quality dlderberry from Austria, one of the herbals in our cultured multivitamins
- Sustainably harvested red marine algae from Iceland, the plant source of calcium in Bone Strength Take Care™
New Chapter proudly places the Non-GMO Project seal on every one of our verified products. We are proud to Deliver the Wisdom of Nature, with genetic clarity!
In honor of National Non-GMO Month this October, we invite you to look for the butterfly when you shop… and go Non-GMO!
Tip: the best place to buy non-GMO foods, snacks & supplements is at Vitacost.com!