We each have our reasons for taking supplements. These include supporting everyday foundational health, seeking a targeted benefit, supporting healthy aging, responding to your family history and supporting dietary needs. The purpose of your supplement regimen is very personal!
Still, many adults tend to align on the types of supplements they take. A recent consumer survey (2013) found that 77% of supplement users take a multivitamin, 26% take calcium, 28% take an Omega-3 or fish oil supplement, and 28% take herbals and botanicals. And these percentages are not a small part of the overall population. The same survey reports that 68% of adults in the United States take supplements—that’s over two-thirds!
If you’re already taking one of these kinds of health products, or thinking about it, how do you decide which to try? Here at New Chapter®, it’s part of our formulation philosophy to give you “new chapters” in supplement choices. Our products are intentionally made to be different and innovative in their fields—not a copy of what’s typically on the shelf. We think these differences are worth seeking out! Here’s why New Chapter is like no other in these four categories:
- Nourishing Multivitamins—New Chapter multivitamins are made with certified organic vegetables and herbs, and are Non-GMO Project Verified. Each multivitamin delivers 20+ nutrients for supporting your life stage needs—and the nutrients are individually cultured with beneficial probiotics. All New Chapter multivitamins are gentle on your stomach, including Every Man™’s One Daily and Every Woman™’s One Daily.
- Bone Strength Take Care™—When is a Calcium supplement not from limestone? When it’s sourced from plants… Red Marine Algae sustainably harvested in Iceland, to be exact. Bone Strength Take Care’s easy-to-swallow calcium complex also delivers Vitamins K2 and D3 that help direct Calcium to the bones… where it’s needed.*
- Wholemega™ Whole Fish Oil—New Chapter’s premium fish oil delivers 17 whole omega fatty acids from sustainably caught wild Alaskan salmon. Natural vitamin D3 is part of the package. Wholemega is clinically shown to improve the Omega-3 Index, a studied marker of heart health.* Wholemega has a difference you can actually see—pure salmon oil is a rich amber color, not the pale yellow of highly processed fish oil capsules.
*These statements have not been evaluated by the FDA. These products are not intended to diagnose, treat, cure or prevent any disease.