You wouldn't put food with hundreds of chemical additives into your body, right? So why not show your skin the same love? Although you may think you're doing your skin a favor by concealing its blemishes, many cosmetics on the market are laced with toxic chemicals that are actually harmful to your skin. Yikes—there's no covering that up!
The Environmental Working Group reports that there are 10,500 unique ingredients commonly used in cosmetic products, only 11 percent of which have been tested for safety. Formaldehyde, methylene chloride, acetone and PVP are all harmful chemicals that might be lurking in your foundation, eye shadow, mascara or nail polish.
It's estimated that 80 percent of everything applied to your skin, the largest organ in your body, is absorbed into your bloodstream. What this means, especially for women who use chemical-laden cosmetics daily, with multiple applications and for years on end, is that your organs and tissues face dangerous exposure to these toxic substances every day.
Leaving skin au naturel is your best option. But if you need something to even your skin tone or enhance your look, mineral makeup is the next best thing—here are three reasons why:
1. It's does more than just cover up
Made from organic, finely crushed minerals such as mica powder, iron oxides and titanium dioxide, mineral makeup is not only safe, but it actually protects and nourishes skin.
2. It's the real deal
Mineral makeup contains no chemical additives, synthetic fragrances or dyes, alcohol, talc or oils. It's also easy to apply. Because of the small size of the granules, it has a lightweight feel and blends in well, providing natural-looking coverage while still allowing skin to breathe. It also has moisture-regulating properties, locking in moisture when needed but also absorbing pore-clogging excess oil.
3. It looks and feels good
This light-weight makeup allows your skin to breathe rather than feel matted-down. Mineral-based foundation, bronzer, blush, eye shadow, etc. are perfect for low-key days and special occasions when you're likely to be photographed (it looks amazing in HD). The refined minerals are responsible for the seamless coverage you'll get from a mineral foundation.
Now is the time to join the mineral makeup movement, say goodbye to uneven makeup lines and leave those pore-clogging products in the dust!